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For a Healthy Workplace, DEIB Can’t Be Opt-In

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By Becky Hayter, Consumer Experience Strategist II
 on May 20, 2024
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Diversity, equity, inclusion, and belonging are cornerstones of a safe and productive workplace. While many organizations want to adapt and grow, complacency and accountability remain top challenges.

Diversity, equity, inclusion, and belonging (DEIB) in the workplace have evolved from buzzwords to business objectives. Organizations now recognize that to foster a positive and high-performing work environment, DEIB can’t be an optional module but must be integrated into the core of their operations.  

A strong DEIB culture is the hallmark of modern, successful organizations. Diversity, equity, inclusion, and belonging are not just altruistic endeavors; they are crucial business strategies that foster an environment brimming with innovation and solidarity. Yet, for those at the helm of organizations, it’s important to remember that DEIB isn’t a checkbox item to tick off—it’s the cornerstone of a dynamic and healthy workplace. 

DEIB is about more than just headcount and metrics

DEIB isn’t merely about putting diverse faces in the crowd. It’s about cultivating a community where every individual is respected and heard—a workplace where feeling valued is the norm, not the exception. 

Incorporating DEIB should not be viewed as an elaborate set of nice-to-have perks. Instead, it should be considered an integral part of every organization’s DNA, one that significantly contributes to its success and growth.  

Diverse perspectives lead to better decision-making and innovation. An inclusive and equitable workplace fosters higher employee morale, satisfaction, and ultimately, better business outcomes. The bottom line is clear, a business that integrates DEIB practices is better positioned for long-term success and sustainability. 

A fair and equitable workplace is a more productive one. Employees’ satisfaction, engagement, and performance are closely tied to the fairness of the processes and outcomes of their work; something that can significantly improve when equity is at the fore. 

DEIB must be led by the whole organization, not just a small select group 

Change, in any form, begets resistance. This resistance can take on many forms, from apathy and indifference to outright hostile action. It’s crucial for leaders to recognize these reactions and proactively address them through communication, education, and clear rationale behind the DEIB initiatives. 

In smaller companies or those just beginning their DEIB journey, the mantle of DEIB often falls to one person or a small group. This shouldn’t be the case. DEIB needs to be a collective endeavor, with the buy-in and participation of all employees and leadership. 

DEIB won’t flourish without the necessary education and resources. Every member of the organization should be equipped to advocate for and implement DEIB initiatives. This begins with comprehensive training and the availability of resources that promote understanding and action. 

The activation of allies is critical. Allies are individuals who advocate for marginalized groups. They use their privilege to create space for those without it, which can be incredibly powerful in driving change within an organization. 

Your DEIB blueprint to activate allyship in the workplace

Moving beyond acknowledgment, the implementation of DEIB involves specific practices that form the backbone of an inclusive culture. Here are three ways you can activate DEIB ownership in your workplace.

Set Clear Goals and Metrics

Measurable objectives ensure that DEIB isn’t left to vague aspirations. Tangible targets hold the organization accountable and provide a roadmap for continuous improvement. But these metrics should be guideposts, not checkboxes for your organization. Look at your organization’s opportunities to improve DEIB. Some key areas might be your hiring and talent retention programming, career development pathing, and accessibility tools in your workplace.  

Encourage Open Dialogue and Feedback

Constructive conversations about DEIB, even the uncomfortable ones, are vital. They foster an environment where individuals can voice their concerns, share their experiences, and contribute to a more inclusive workplace. Hosting open forums where employees can share their experiences, ask questions, raise feedback to leadership, and help create a culture of accountability and psychological safety

Establish Inclusivity Through Policies and Practices

Inclusive policies and practices go a long way in demonstrating an organization’s commitment to DEIB. This includes everything from parental leave policies that cater equally to mothers and fathers, to practices that take mental health needs into consideration. 

DEIB must become a living practice in our workplaces. It’s the responsibility of everyone—including HR managers, DEIB teams, and organizational leaders—to ensure DEIB is more than a checkbox on a corporate list of initiatives. It needs to be deeply embedded in company culture, policies, and practices, touching every part of the organizational movement. 

The future of work is diverse, equitable, inclusive, and belonging – and it’s not just an aspiration; it’s an active choice to be made, each day, by every individual within an organization. With focused strategies, relentless commitment, and the understanding that DEIB must be integrated, not optional, companies can claim their place as the positive change agents they aspire to be.  

Subscribe to the Benefits Pulse newsletter on LinkedIn to learn more about how you can make DEIB intentional in your workplace.