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Health Care Cost Paradox: Employees are More Financially Fit, But Less Emotionally Prepared

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Sherri Bockhorst, Head of Consumer Experience profile photo
By Sherri Bockhorst, Head of Consumer Experience
 on March 9, 2021
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Since 2018, employees have been increasingly successful in creating a rainy-day fund that will cover a large, unexpected medical expense.

However, a new Businessolver report shows fewer are now comfortable with the prospect of parting with their hard-earned savings cushion to do so.

The silver lining of employeesโ€™ greater financial preparednessโ€”despite the economic hardships that dominated much of the national conversation in 2020โ€”is among the top-line findings of our third annual MyChoiceยฎ Recommendation Engine Benefits Insights Report.

When making benefits choices within Benefitsolverยฎ, employees can opt to use the MyChoice Recommendation Engine. Based on their responses to a set of specially designed questions, users get a set of personalized benefit plan recommendations.

When we look at these responses in aggregate, an overall picture emerges of employeesโ€™ state of mind when they choose their benefits.

One theme that emerges is the difference between how much employees are saving and how they feel about it.

Letโ€™s first look at peopleโ€™s financial preparedness. Hereโ€™s how employees responded to, โ€œWould your rainy-day fund cover a large ER bill?โ€

rainy-day-chart-1

Since enrolling for their 2019 benefits, an increasing number of employees indicate they have resources on hand for a large out-of-pocket healthcare bill, while fewer report they would face a significant shortfall.

It might be tempting to attribute these shifts in peopleโ€™s saving habits to overall belt-tightening in response to COVID-19. However, healthcare savings for the workforce as a whole have been ticking up since 2018.

While disparities persist in employeesโ€™ income, saving level and financial preparedness (and we discuss those further in the report), itโ€™s important to note that even as employees overall feel more prepared for the financial impact of a large healthcare bill, they are also increasingly hesitant about actually spending the money.

This is how employees answered, โ€œHow do you feel about facing a large ER bill?โ€

er-chart-1More employees reported they were fully prepared, which seems like a step in the right direction.

However, in each of the past three years the number indicating they had no worries about a large bill is significantly less than the number who indicated they had a healthy rainy-day fund.

At the same time, those indicating they could bear the cost but would just prefer not to has increased.

Itโ€™s also remarkable that more employees would be โ€œpanickedโ€ by the prospect of a large bill than the number who said a large bill would โ€œsoakโ€ them.

These results point to a foundational concept in behavioral economics: loss aversion. Simply put, people donโ€™t like to lose, and we really donโ€™t like to give things upโ€”evidenced by our nationwide toilet paper shortage in 2020.

When we have something good, we want to keep it.

Creating a true healthcare cost nest egg may be hard-won. HSAs in particular take time to build up. So, it makes sense that the prospect of spending down what might have taken several years to amass would make employees apprehensive.

In reality, employees typically use most of their HSA, if they have one, on incremental out-of-pocket costs such as office visits and prescription drug costs each year. For FSA holders, using their funds is a requirement.

The numbers reflect both the reality of an increasing level of financial readiness for healthcare cost spending and the flip-side emotional impact of out-of-pocket spending.

Even when they are fully prepared, most employees feel negatively about the prospect of dipping into their funds.

Employers should understand the challenges employees face as well as how they feel about those challenges because it can affect their benefits decisions and color their benefits satisfaction. Without appropriate guidance, employees may choose higher-cost options that arenโ€™t appropriate for their needs rather than face the emotional discomfort of out-of-pocket spending. Such inappropriate choices can harm both short- and long-term financial health.

To address the marked dichotomy between peopleโ€™s actual level of preparedness for healthcare expenses and how they feel about that preparedness, employers need to consider employeesโ€™ emotional state as they choose and use their benefits.

In addition to decision support, reframing benefits messaging and communications to focus on potential gains (for example, pretax savings) can help employees feel even better about their benefitsโ€”and their finances.

Want to learn more about what employees are thinking when they make their annual benefits decisions? Read the 2021 MyChoice Recommendation Engine Benefits Insights Report.ย